Greow - Brand Identity

Greow

Brand Identity

I was asked to develop a responsive logo and a simple graphic profile that included colors and typography.

Primary and secondary colors were carefully selcted to complement each other well and provide the opportunity to create a wide variety of differnt color combinations with each other.

The logo is built around the same font used in heading to create consistency.

The pictorial logo symbolizes both a flower and a coach in a group of individuals to reflect the company's mission: coaching leaders to greow organizations.

This also invites future animations of the logo to futher visualize the core business.

I was asked to develop a responsive logo and a simple graphic profile that included colors and typography.

Primary and secondary colors were carefully selcted to complement each other well and provide the opportunity to create a wide variety of differnt color combinations with each other.

The logo is built around the same font used in heading to create consistency.

The pictorial logo symbolizes both a flower and a coach in a group of individuals to reflect the company's mission: coaching leaders to greow organizations.

This also invites future animations of the logo to futher visualize the core business.

Slides

PICTORIAL LOGO

See the logo Greow to life.

Logo-design

PICTORIAL LOGO

Iconic branding.

Grid-OffOn

RESPONSIVE LOGO

Scalable logo for the modern web.

Grid

CONCEPT

Coach / People / Grow

Logo_explained

WORDMARK LOGO

Greow

Greow

COMBINATION LOGO

Pictorial / Wordmark

Greow_combo

Typography

Ubuntu

Source Sans Pro

Typography

Color palette

Turquoise-Green
Deep-Jungle-Green
Salmon
Alabaster

Team

Client
Greow

Designer
Linus Lindgren

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